David leads Zebra’s Northern Europe sales team. David began his career at Home Retail Group in the UK and held various roles in Retail and Commercial operations. He joined Reflexis Systems in 2014 and held the role of Senior Vice President (EMEA) until the acquisition of Reflexis by Zebra Technologies in 2020. Today, David is focused on driving Zebra’s strategy to connect front line employees, enhance asset visibility and deliver intelligent automation.
David leads Zebra’s Northern Europe sales team. David began his career at Home Retail Group in the UK and held various roles in Retail and Commercial operations. He joined Reflexis Systems in 2014 and held the role of Senior Vice President (EMEA) until the acquisition of Reflexis by Zebra Technologies in 2020. Today, David is focused on driving Zebra’s strategy to connect front line employees, enhance asset visibility and deliver intelligent automation.
Thomas L. Rödding is a pioneer of digital transformation and a visionary in the field of Digital Product Passports. As founder and CEO of Narravero, he leads one of Europe’s most innovative SaaS companies for smart product data and digital traceability. His mission: turning physical products into intelligent, interactive touchpoints along the value chain.
With decades of entrepreneurial experience – from early digital print software ventures to cutting-edge transparency platforms – Rödding brings deep expertise in data-driven value creation. He serves as Co-Chair of the CEN-CENELEC Joint Technical Committee 24 and the German DIN / DKE committee, actively shaping Europe’s regulatory framework for Digital Product Passports.
A sought-after speaker at political and industry forums, Rödding is known for connecting compliance, technology, and customer experience into one compelling narrative of transformation.
Thomas L. Rödding is a pioneer of digital transformation and a visionary in the field of Digital Product Passports. As founder and CEO of Narravero, he leads one of Europe’s most innovative SaaS companies for smart product data and digital traceability. His mission: turning physical products into intelligent, interactive touchpoints along the value chain.
With decades of entrepreneurial experience – from early digital print software ventures to cutting-edge transparency platforms – Rödding brings deep expertise in data-driven value creation. He serves as Co-Chair of the CEN-CENELEC Joint Technical Committee 24 and the German DIN / DKE committee, actively shaping Europe’s regulatory framework for Digital Product Passports.
A sought-after speaker at political and industry forums, Rödding is known for connecting compliance, technology, and customer experience into one compelling narrative of transformation.
Hagen has worked 15 years with sales in IT and hardware, including at Cestron and Polycom. He started as Sales Director for IF (Integrated Supply) at TESS in 2023. Now he follows up with regional offices and customers in close collaboration with sales and marketing managers in the IF team.
Hagen has worked 15 years with sales in IT and hardware, including at Cestron and Polycom. He started as Sales Director for IF (Integrated Supply) at TESS in 2023. Now he follows up with regional offices and customers in close collaboration with sales and marketing managers in the IF team.
As Business Development Manager
Patrick Mosegaard is leading various strategic projects across the entire Bolia organization and one of their big projects is to implement RFID in the supply chain.
As Business Development Manager
Patrick Mosegaard is leading various strategic projects across the entire Bolia organization and one of their big projects is to implement RFID in the supply chain.
Stefan Genser is the Sales Director for RFID/Transponder Solutions EMEA at IDENTIV, a global leader in physical security and secure identification. Holding degrees in innovation & product management as well as computer science, he supports customers in developing new NFC solutions and in making their existing products smart. For several years, Stefan has focused on improving medical and healthcare-related products and processes. As Chair of the Healthcare Task Force at the NFC Forum, he provides the community with valuable insights and information on the usage of NFC technology.
Email: sgenser@identiv.com
Stefan Genser is the Sales Director for RFID/Transponder Solutions EMEA at IDENTIV, a global leader in physical security and secure identification. Holding degrees in innovation & product management as well as computer science, he supports customers in developing new NFC solutions and in making their existing products smart. For several years, Stefan has focused on improving medical and healthcare-related products and processes. As Chair of the Healthcare Task Force at the NFC Forum, he provides the community with valuable insights and information on the usage of NFC technology.
Email: sgenser@identiv.com
Michele Colli is heading the Digital Production team at FORCE Technology, collaborating nationally and internationally with manufacturers, research institutions, and foundations on innovation projects aiming at increasing the competitiveness of the manufacturing industry through the adoption of digital technologies and data – from production efficiency improvement to predictive maintenance and sustainable development. After his Ph.D. in Digital Supply Chains, Michele has kept active in the scientific community through collaborations, lectures, and scientific papers – with more than 20 publications and 600 citations.
Michele Colli is heading the Digital Production team at FORCE Technology, collaborating nationally and internationally with manufacturers, research institutions, and foundations on innovation projects aiming at increasing the competitiveness of the manufacturing industry through the adoption of digital technologies and data – from production efficiency improvement to predictive maintenance and sustainable development. After his Ph.D. in Digital Supply Chains, Michele has kept active in the scientific community through collaborations, lectures, and scientific papers – with more than 20 publications and 600 citations.
Over 30 years of experience in process instrumentation and automation. Responsible for FORCE Technology’s overall strategy within pharma and biotech.
Extensive experience in business development and sales to companies both nationally and internationally.
Over 30 years of experience in process instrumentation and automation. Responsible for FORCE Technology’s overall strategy within pharma and biotech.
Extensive experience in business development and sales to companies both nationally and internationally.
Max Hildebrand is a specialist in the Digital Production team at FORCE Technology, where he serves as the primary lead on the Data for Sustainability project, among other responsibilities.
The project is a collaboration between FORCE Technology, DI Produktion, the Danish Association of Marine Engineers, Aalborg University, and Aarhus University. It is supported by the Danish Industry Foundation with the goal of making Danish companies competitive in a global market where sustainability plays an increasingly important role.
Max Hildebrand is a specialist in the Digital Production team at FORCE Technology, where he serves as the primary lead on the Data for Sustainability project, among other responsibilities.
The project is a collaboration between FORCE Technology, DI Produktion, the Danish Association of Marine Engineers, Aalborg University, and Aarhus University. It is supported by the Danish Industry Foundation with the goal of making Danish companies competitive in a global market where sustainability plays an increasingly important role.
Molly Franch Fletcher is an IT Project Manager at Klinisk IT, Odense University Hospital. Formerly director of a software company delivering tailor-made digital solutions, she has extensive experience translating complex user needs into effective technical systems. Although new to the public healthcare sector, she was drawn to OUH by its strong “Patient First” focus. At OUH, she leads projects focused on real-time asset tracking using BLE and Wirepas. She is passionate about driving innovation that bridges clinical practice and technology.
Molly Franch Fletcher is an IT Project Manager at Klinisk IT, Odense University Hospital. Formerly director of a software company delivering tailor-made digital solutions, she has extensive experience translating complex user needs into effective technical systems. Although new to the public healthcare sector, she was drawn to OUH by its strong “Patient First” focus. At OUH, she leads projects focused on real-time asset tracking using BLE and Wirepas. She is passionate about driving innovation that bridges clinical practice and technology.
Lea Schick is a researcher at the Alexandra Institute, specializing in the intersection of IT, energy, the green transition, and society. Her work focuses on advancing energy flexibility, electrification, energy communities, and optimizing the integration of renewable energy within the Danish energy system.
In recent years, Lea has developed expertise in the European Data Strategy, playing a key role in guiding Danish industry and organizations in understanding data spaces and the future of sovereign, trusted data sharing.
With a background in innovation studies and the social studies of science, Lea is recognized for her ability to convene and engage diverse stakeholders around complex societal and technological challenges.
Lea Schick is a researcher at the Alexandra Institute, specializing in the intersection of IT, energy, the green transition, and society. Her work focuses on advancing energy flexibility, electrification, energy communities, and optimizing the integration of renewable energy within the Danish energy system.
In recent years, Lea has developed expertise in the European Data Strategy, playing a key role in guiding Danish industry and organizations in understanding data spaces and the future of sovereign, trusted data sharing.
With a background in innovation studies and the social studies of science, Lea is recognized for her ability to convene and engage diverse stakeholders around complex societal and technological challenges.
With 10 years of professional experience in the aerospace manufacturing sector, both in logistics and operations, Marc-Olivier Hunter has joined the healthcare in 2022 sector to contribute to the transformation and success of the healthcare network. Holding a bachelor's degree in business administration, his specialized studies in operations and logistics management have led him to work on various projects, particularly in sustainable development and hospitality. His dedication to deeply understanding issues and addressing the challenges faced by individuals drives him to innovate by centering the needs of the communities in his solution-finding process.
With 10 years of professional experience in the aerospace manufacturing sector, both in logistics and operations, Marc-Olivier Hunter has joined the healthcare in 2022 sector to contribute to the transformation and success of the healthcare network. Holding a bachelor's degree in business administration, his specialized studies in operations and logistics management have led him to work on various projects, particularly in sustainable development and hospitality. His dedication to deeply understanding issues and addressing the challenges faced by individuals drives him to innovate by centering the needs of the communities in his solution-finding process.
Since joining LogiD/Tecsys in 2000, Richard has participated in numerous logistics reengineering projects within large hospitals, taking on roles such as Senior Director, Healthcare Solutions, Corporate Director of Solution Integration, Director of Consulting Services, Project Manager, and Consultant. He has also contributed to several research projects in the healthcare sector with HEC Montréal’s CHAÎNE research group. Prior to joining Tecsys, Richard was a hospital logistics consultant for Cardinal Health.
Since joining LogiD/Tecsys in 2000, Richard has participated in numerous logistics reengineering projects within large hospitals, taking on roles such as Senior Director, Healthcare Solutions, Corporate Director of Solution Integration, Director of Consulting Services, Project Manager, and Consultant. He has also contributed to several research projects in the healthcare sector with HEC Montréal’s CHAÎNE research group. Prior to joining Tecsys, Richard was a hospital logistics consultant for Cardinal Health.
Birgitte Holgaard Langer has been heading up the SPOOR business unit for Scan-Hide – Denmark’s last remaining leather tannery. Through her background within fashion and retail (Bestseller and LEGO) she knows the increased sourcing and transparency requirements and what it takes to support brands using leather through SPOORs level of traceability, data and responsible sourcing all the way back to the single animal.
Birgitte Holgaard Langer has been heading up the SPOOR business unit for Scan-Hide – Denmark’s last remaining leather tannery. Through her background within fashion and retail (Bestseller and LEGO) she knows the increased sourcing and transparency requirements and what it takes to support brands using leather through SPOORs level of traceability, data and responsible sourcing all the way back to the single animal.
Signe Marie Bakka Backhaus is a distinguished fashion product developer, designer, and industry expert based in Copenhagen. With a career spanning over two decades, she has significantly influenced the global fashion landscape, particularly in the realm of sustainable and ethical fashion.
Leadership at Roccamore
In 2019, Signe Marie joined Roccamore, a Danish slow fashion brand renowned for its commitment to sustainability and transparency. As a pivotal member of the team, she has been instrumental in formulating and implementing the company's Corporate Social Responsibility (CSR) strategies. Under her guidance, Roccamore achieved a groundbreaking milestone by obtaining the world's first Cradle to Cradle Certified® high-heeled shoes, signifying a monumental advancement in eco-conscious footwear design.
Roccamore
C2C Certified
https://c2ccertified.org/certified-products/traceable-collection
Advancements in Transparency and Traceability
A staunch advocate for transparency in fashion, Signe Marie has been responsible for establishing a partnership with the Danish company SPOOR. This collaboration has enabled Roccamore to incorporate fully traceable leather into their products, allowing consumers to trace the leather back to individual farms. This initiative not only ensures responsible sourcing but also fosters consumer trust through accessible QR codes embedded in the products.
Roccamore
Early Career and International Experience
Signe Marie commenced her journey in the fashion industry in Tuscany, Italy, where she resided for 18 years. During this period, she collaborated with esteemed international brands such as Shiatzy Chen, Charlotte Olympia, Aerin, Alaïa, and Ganni. Her roles encompassed designing and developing shoes, handbags, and jewellery, with a consistent emphasis on innovation and quality craftsmanship.
Signe Marie Bakka Backhaus is a distinguished fashion product developer, designer, and industry expert based in Copenhagen. With a career spanning over two decades, she has significantly influenced the global fashion landscape, particularly in the realm of sustainable and ethical fashion.
Leadership at Roccamore
In 2019, Signe Marie joined Roccamore, a Danish slow fashion brand renowned for its commitment to sustainability and transparency. As a pivotal member of the team, she has been instrumental in formulating and implementing the company's Corporate Social Responsibility (CSR) strategies. Under her guidance, Roccamore achieved a groundbreaking milestone by obtaining the world's first Cradle to Cradle Certified® high-heeled shoes, signifying a monumental advancement in eco-conscious footwear design.
Roccamore
C2C Certified
https://c2ccertified.org/certified-products/traceable-collection
Advancements in Transparency and Traceability
A staunch advocate for transparency in fashion, Signe Marie has been responsible for establishing a partnership with the Danish company SPOOR. This collaboration has enabled Roccamore to incorporate fully traceable leather into their products, allowing consumers to trace the leather back to individual farms. This initiative not only ensures responsible sourcing but also fosters consumer trust through accessible QR codes embedded in the products.
Roccamore
Early Career and International Experience
Signe Marie commenced her journey in the fashion industry in Tuscany, Italy, where she resided for 18 years. During this period, she collaborated with esteemed international brands such as Shiatzy Chen, Charlotte Olympia, Aerin, Alaïa, and Ganni. Her roles encompassed designing and developing shoes, handbags, and jewellery, with a consistent emphasis on innovation and quality craftsmanship.
Christian Kloch, PhD, MBD has more than 25 years of experience of deploying and applying Information & Communication Technology in various industrial verticals. At FORCE Technology, he is heading the Danish 5G Innovation Hub & Testbed, a collaboration with more than 40 organizations with a common goal of leveraging the technical capabilities in 5G in new commercially viable services.
Christian Kloch, PhD, MBD has more than 25 years of experience of deploying and applying Information & Communication Technology in various industrial verticals. At FORCE Technology, he is heading the Danish 5G Innovation Hub & Testbed, a collaboration with more than 40 organizations with a common goal of leveraging the technical capabilities in 5G in new commercially viable services.
Maria Vu is a senior project manager at Sykehuspartner HF. Holding a degree in international business Maria has extensive international and national experience in business development and performance, within shipping & logistics, FMCG and the health sector. Maria has lead various IT projects across the south east health region in Norway. Recently Maria implemented RFID at Radium hospital in Oslo, and is now implementing RFID and BLE at the new hospital in Drammen.
Maria Vu is a senior project manager at Sykehuspartner HF. Holding a degree in international business Maria has extensive international and national experience in business development and performance, within shipping & logistics, FMCG and the health sector. Maria has lead various IT projects across the south east health region in Norway. Recently Maria implemented RFID at Radium hospital in Oslo, and is now implementing RFID and BLE at the new hospital in Drammen.
